Hudson Valley Credit Union is currently recruiting for a Director of Marketing Strategy. Primary Function: Define the north star of marketing by translating enterprise priorities into audience‑centric strategies that resonate across channels. Serve as a trusted partner to the Executive Management Committee and connects vision to execution. Champion segmentation, member journeys, and lifecycle marketing as essential growth levers, while leading adoption of data‑driven insights and performance frameworks to bring rigor and accountability. Foster a culture of curiosity, empathy, and collaboration, guiding teams to anticipate market shifts, adapt strategies with agility, and continually elevate the member experience. Ensure HVCU’s marketing function not only keeps pace with the changing financial landscape but also actively shapes the organization’s transformation and growth. Annual Salary: $130,000 - $170,000

• Purpose: Align marketing strategy with enterprise priorities and set a clear vision for execution.
• Impact: Enterprise‑wide clarity, focus, and growth through actionable strategies that deliver measurable results.
• Design annual and quarterly marketing roadmaps aligned to enterprise goals.
• Translate enterprise priorities into actionable briefs with objectives and measures.
• Align Strategy, Solutions, and Operations around campaign execution.
• Anticipate market shifts and pivot strategies as needed.
• Incorporate compliance and fair lending standards into all strategies.
• Distill research and analytics into clear insights and plans.
• Educate partners on interpreting briefs and strategy rationale; model curiosity and empathy.
• Partner closely with EMC, Product, Finance, and Compliance to align enterprise priorities.
• Adhere to all Credit Union policies, procedures, and regulatory agency requirements. Participate in all required and recommended training and development including, but not limited to, Bank Secrecy Act training (BSA) and demonstrate attained knowledge. Participate on Credit Union teams, projects and strategic initiatives when the opportunity arises. Perform additional duties and special projects as assigned.
• Embrace and apply HVCU’s guiding principles to all activities and responsibilities. This includes the Credit Union’s Mission, Vision, Core Values, Employee and Member Value Propositions, Sales and Service Model, and commitment to Lean Six Sigma practices. Support the Credit Union’s initiatives by demonstrating teamwork and professionalism.
• Responsible for regular and predictable attendance including punctuality.

• Bachelor’s Degree in Marketing leadership or related field required.
• Minimum 10 years Experience Marketing leadership in related industry required.
• Minimum 5 years Experience in all aspects of developing and implementing marketing strategies including, but not limited to, technical marketing skills and customer and market research required. 

Click here to view full job description

Join a team where your growth matters. At Hudson Valley Credit Union, we offer a supportive, community-focused culture, competitive benefits, and opportunities to grow your career while making a meaningful impact.Come be part of a Great Place to Work!  

Employee Perks: 

• Base & Variable Pay Structures 

• Paid Personal, Holiday & Volunteer Time Off 

• Professional Development Training through HVCU University & Academy 

• Student Loan Repayment & Tuition Reimbursement Programs 

• Medical, Dental & Vision Coverage 

• 401(k) With Employer Match & Non-Elective Employer Contribution 

• Life, Short-term & Long-term Disability Insurances 

• Discounted Loan Rates & Fees  

Hudson Valley Credit Union is an AA/EEO employer committed to equal opportunity and employee diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, military or veteran status, genetic information, marital or familial status, domestic violence victim status, or any other characteristic protected by law. 

• Bachelor’s Degree in Marketing leadership or related field required.
• Minimum 10 years Experience Marketing leadership in related industry required.
• Minimum 5 years Experience in all aspects of developing and implementing marketing strategies including, but not limited to, technical marketing skills and customer and market research required. 

Click here to view full job description

• Purpose: Align marketing strategy with enterprise priorities and set a clear vision for execution.
• Impact: Enterprise‑wide clarity, focus, and growth through actionable strategies that deliver measurable results.
• Design annual and quarterly marketing roadmaps aligned to enterprise goals.
• Translate enterprise priorities into actionable briefs with objectives and measures.
• Align Strategy, Solutions, and Operations around campaign execution.
• Anticipate market shifts and pivot strategies as needed.
• Incorporate compliance and fair lending standards into all strategies.
• Distill research and analytics into clear insights and plans.
• Educate partners on interpreting briefs and strategy rationale; model curiosity and empathy.
• Partner closely with EMC, Product, Finance, and Compliance to align enterprise priorities.
• Adhere to all Credit Union policies, procedures, and regulatory agency requirements. Participate in all required and recommended training and development including, but not limited to, Bank Secrecy Act training (BSA) and demonstrate attained knowledge. Participate on Credit Union teams, projects and strategic initiatives when the opportunity arises. Perform additional duties and special projects as assigned.
• Embrace and apply HVCU’s guiding principles to all activities and responsibilities. This includes the Credit Union’s Mission, Vision, Core Values, Employee and Member Value Propositions, Sales and Service Model, and commitment to Lean Six Sigma practices. Support the Credit Union’s initiatives by demonstrating teamwork and professionalism.
• Responsible for regular and predictable attendance including punctuality.

Hudson Valley Credit Union is currently recruiting for the position of Designer Brand & Marketing. Primary Function: Deliver high-quality creative services that support brand and marketing initiatives across digital, print, and experiential channels. Translate strategic direction into compelling visual assets—from social graphics and signage to presentations and wireframes—that reinforce brand identity, accessibility, and emotional connection. Collaborate across teams to ensure cohesive storytelling and efficient production workflows, contributing to a centralized design system and scalable asset libraries.

• Purpose: Execute design work across campaigns, digital platforms, presentations, and in-branch experiences to visually communicate strategic goals and elevate member engagement.
• Impact: Visually unified brand experiences that drive engagement, accessibility, and emotional connection across touchpoints.
• Ensure all creative outputs align with accessibility and ADA standards.
• Manage photo direction, typography, and layout systems for brand consistency.
• Maintain brand consistency through templates, color systems, and design libraries.
• Participate in creative reviews and contribute to team critiques.
• Collaborate with vendors and internal teams to uphold production quality and compliance.
• Collaborate with writers, Campaign Managers, and the AVP, Digital Content Optimization to ensure cohesive storytelling.
• Adhere to all Credit Union policies, procedures, and regulatory agency requirements. Participate in all required and recommended training and development including, but not limited to, Bank Secrecy Act training (BSA) and demonstrate attained knowledge. Participate on Credit Union teams, projects and strategic initiatives when the opportunity arises. Perform additional duties and special projects as assigned.
  
• Embrace and apply HVCU’s guiding principles to all activities and responsibilities. This includes the Credit Union’s Mission, Vision, Core Values, Employee and Member Value Propositions, Sales and Service Model, and commitment to Lean Six Sigma practices. Support the Credit Union’s initiatives by demonstrating teamwork and professionalism.
  
• Responsible for regular and predictable attendance including punctuality.
  

• Bachelor's Degree in Marketing, Business or Advertising required
• Demonstrated system‑level design and brand work required
• Proficiency in Adobe Suite (InDesign, Photoshop, Illustrator and Acrobat) required
• Ability to prepare photos and files for press: check for appropriate color format, fonts, and graphics for quality and correct formats; adjust and manipulate files including photo adjustment/enhancement, color conversation (RGB to CMYK) and export. Determine page layout accounting for fold trims, bleeds, etc. required
• Demonstrated knowledge of offset print and digital print processes and production methods preferred

Click here to view full job description

Join a team where your growth matters. At Hudson Valley Credit Union, we offer a supportive, community-focused culture, competitive benefits, and opportunities to grow your career while making a meaningful impact.Come be part of a Great Place to Work!  

Employee Perks: 

• Base & Variable Pay Structures 

• Paid Personal, Holiday & Volunteer Time Off 

• Professional Development Training through HVCU University & Academy 

• Student Loan Repayment & Tuition Reimbursement Programs 

• Medical, Dental & Vision Coverage 

• 401(k) With Employer Match & Non-Elective Employer Contribution 

• Life, Short-term & Long-term Disability Insurances 

• Discounted Loan Rates & Fees  

Hudson Valley Credit Union is an AA/EEO employer committed to equal opportunity and employee diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, military or veteran status, genetic information, marital or familial status, domestic violence victim status, or any other characteristic protected by law. 

• Bachelor's Degree in Marketing, Business or Advertising required
• Demonstrated system‑level design and brand work required
• Proficiency in Adobe Suite (InDesign, Photoshop, Illustrator and Acrobat) required
• Ability to prepare photos and files for press: check for appropriate color format, fonts, and graphics for quality and correct formats; adjust and manipulate files including photo adjustment/enhancement, color conversation (RGB to CMYK) and export. Determine page layout accounting for fold trims, bleeds, etc. required
• Demonstrated knowledge of offset print and digital print processes and production methods preferred

Click here to view full job description

• Purpose: Execute design work across campaigns, digital platforms, presentations, and in-branch experiences to visually communicate strategic goals and elevate member engagement.
• Impact: Visually unified brand experiences that drive engagement, accessibility, and emotional connection across touchpoints.
• Ensure all creative outputs align with accessibility and ADA standards.
• Manage photo direction, typography, and layout systems for brand consistency.
• Maintain brand consistency through templates, color systems, and design libraries.
• Participate in creative reviews and contribute to team critiques.
• Collaborate with vendors and internal teams to uphold production quality and compliance.
• Collaborate with writers, Campaign Managers, and the AVP, Digital Content Optimization to ensure cohesive storytelling.
• Adhere to all Credit Union policies, procedures, and regulatory agency requirements. Participate in all required and recommended training and development including, but not limited to, Bank Secrecy Act training (BSA) and demonstrate attained knowledge. Participate on Credit Union teams, projects and strategic initiatives when the opportunity arises. Perform additional duties and special projects as assigned.
  
• Embrace and apply HVCU’s guiding principles to all activities and responsibilities. This includes the Credit Union’s Mission, Vision, Core Values, Employee and Member Value Propositions, Sales and Service Model, and commitment to Lean Six Sigma practices. Support the Credit Union’s initiatives by demonstrating teamwork and professionalism.
  
• Responsible for regular and predictable attendance including punctuality.